UNCREATIVE is the first fully automated creative agency that harnesses the power of artificial intelligence (AI) to generate creative content. Despite initial skepticism from the creative industry about the ability of AI to produce meaningful and inspiring work, UNCREATIVE has embraced AI technology for the past five years. They have developed internal prototypes and tools, conducted experiments with their creative teams and clients, and launched the Uncreative.Agency as their latest experiment. Although the platform is not fully functional yet, it has already garnered significant interest and usage from a wide range of global users, including senior executives from renowned companies like Coca-Cola, Google, and Accenture. This interest indicates that the time has come for the creative industry to not just experiment with AI, but to actively build the necessary technology, processes, and culture that will enable them to embrace artificial creativity while retaining human creativity. UNCREATIVE aims to be the catalyst in this endeavor, providing a platform that can assist the creative industry in utilizing AI to augment and enhance their creative output.