Smudge is a custom-built digital software tool designed for businesses. It offers a range of functionalities, including stock control, online booking, stock list sharing, contact forms, email marketing, and digital forms. Unique to Smudge is its approach of developing mobile software from scratch without using templates, ensuring that the software is tailored to meet the specific needs of each business. The process involves meetings to understand the business"s requirements, design considerations, development, and delivery. Smudge also provides a dashboard for accessing all Smudge software and offers support through tutorial videos and articles. With its diverse range of applications and customizable design, Smudge can streamline business operations and improve efficiency.