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Description
CulturePulse AI is an advanced tool that goes beyond behavior analysis to predict what drives customers by using multi-agent AI-created digital twins. It enables users to test their messaging against an AI digital twin of their audience and refine their text without wasting their budget. The tool allows users to identify their target audience and measure the resonance between their text and that audience using a unified metric that is highly accurate to the real world. With CulturePulse, users can improve the performance of their text without the need for multivariate testing or development, and can A/B test their content against digital twin audiences from social media platforms like Reddit. The tool can predict consumer behavior with over 95% accuracy and align messaging with the values, beliefs, and sentiments of the target market. It works in over 100 languages, covering 99% of digital texts, and offers API access for integrating with other systems. CulturePulse is based on 30+ years of research and uses an efficient AI ontology called Pythia. It is more efficient than other behavioral models such as IBM Watson. The tool has various potential applications in market research, content optimization, campaign strategy, and understanding customer attitudes and concerns.
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