Spatial

Spatial.ai is an AI tool that offers real-time social media segmentation to predict and influence customer behavior. It provides two main features: PersonaLive, which segments people based on their social, mobile, and web activity, and Proximity, which segments places based on the type and velocity of social activity in proximity to a location. This tool aims to go beyond demographics and surveys alone by analyzing actual behaviors and qualitative signals to make traditionally qualitative decisions more scientific. It can be used in various applications such as campaign strategy, customer segmentation, social media audience activation, real-time activation, consumer-facing insights, and site selection. By leveraging geosocial data, Spatial.ai helps businesses understand their customers" interests, segment their target audience, and optimize their marketing efforts.